FAIR VC - Redefining the Investor Experience

FAIR VC - Redefining the Investor Experience

In the world of venture capital, success goes beyond wise investments. Investors require real-time insights to stay ahead. They need to be informed and engaged to make the most of their portfolios.

The Deliverables

  • Conceptualization
  • UX /UI Design
  • Back-end and Front-end Development

The Challenge

The focus of Fair VC was to provide their investors with up-to-date portfolio information in a user-friendly manner. Their goal was to develop a product that enabled investors to track new investment opportunities and fund performance metrics while navigating the complexity of data-heavy information.

Man looking at phone and graphs shown on the side of investment metrics

The Solution

In collaboration with Fair VC, MVST understood their customers' needs and conceptualized a solution. This involved carefully designing an intuitive back office software that allows Fair VC to easily manage and showcase data in the app. Additionally, we implemented different user access levels for multi-fund setups. Alongside this, we developed a scalable one-pager website to establish their online presence, with provisions for future expansion.

2 screens, one showing the website hero page and the other showing the backoffice application

The result

In both the back-office software and the mobile app, our products utilized ample white space to reduce cognitive load, presenting information in visually appealing and easily digestible boxes. Details were kept separate but accessible to those who wanted them. The result is an engaging, informative experience that kept investors up to date on their portfolios.

Multiple screens of products MVST built for FAIR VC, the backoffice app and the mobile app for investors